It’s easy to think about pricing as prohibitive. In our culture focused on the 1% and the MONEY gap between us and them, how much things cost is seen as a class system of personal worth.
It isn’t.
Something that costs more is not better. It may last longer, offer exquisite craftsmanship, or smell incredible. It is not better.
Value is in the eye of the beholder.
So when you set your price for services or offerings or accept a job offer (which you negotiated, right??), you are inviting someone to take you up on an experience. It’s no different than when you invite a friend over for dinner.
Say you want to share some laughs with a friend and have decided some lovely roast chicken and salad will pair perfectly with the earthiness of a spicy Tempranillo. I mean, who wouldn’t?
When you reach out to your friend and say, wanna come over and eat chicken with me? You aren’t saying if you don’t eat this chicken, we don’t get to see each other. You weren’t saying, chicken or the death of our friendship. You definitely weren’t saying, there is no more chicken after this evening.
That invitation was not the last invitation you will extend to your friend.
It is merely this invitation for this particular kind of experience.
If your friend is busy or recently committed to eating only vegan foods, you probably will get a NO.
And you probably won’t stress about it, knowing there will be another way to hang out another time.
It’s the same with your prices.
Your buyers/clients/person hiring you can jump at the chance to give you money for what you are offering. Or they might say that doesn’t work for me right now.
It doesn’t mean they won’t accept the next invitation to give you MONEY. It’s just maybe not now.
